Disney.com Launches All New Disney Princess Website

This week, our Disney.com franchise team launched the next phase of the new Disney.com, the Disney Princess portal.


A comprehensive gateway for all 10 Disney princesses, Princess.Disney.com blends the modern style of the new Disney.com with beloved and engaging content from one of Disney’s most successful franchises into an elegant site fitting of any royal affair.


When Disney.com re-launched in October, the site delivered a comprehensive and easily navigable gateway for Disney fans and families to access all of their favorite Disney content online. The new princess experience is the next step in this progression, aggregating the best princess activities, media and video from across the company including Disney Parks, Disney Store and the Walt Disney Studios all in one place.

Because the new Disney.com was built using responsive design technology to work seamlessly across all platforms, every Disney fan will enjoy a consistent online experience whether they’re exploring the site on a tablet, smartphone or desktop computer.

The new site features:

  • Brand new responsively designed dress up apps
  • Ariel’s storybook app that works on all devices and platforms
  • Dedicated pages for all 10 Disney Princesses from Snow White to Rapunzel
  • Featured videos and image galleries from your favorite Princess films

Our very own royal court of Disney Interactive Co-President Jimmy Pitaro and Disney Interactive Entertainment SVP Mark Walker joined in the team’s regal celebration earlier this week.


Check out the site today!